The Employers & Industrialists Federation (OEB) informs its members about the free online webinar organized by the EU SME Centre on the entry of European agri-food enterprises into the Chinese market. The webinar briefly shows:
- the current EU-China agri-food framework;
- key trends and preferences of Chinese consumers,
- results of a recent survey on the activity of European organisations in China,
- key market access routes, such as e-commerce (incl. CBEC) and general trade.
It will take place on March 10, 2026, online via Zoom, and participation is free.
More details can be found below:
| 🚜Promoting Agrifood from Europe to China | 10.03.2026 | Online | Register here |
| The EU SME Centre, in collaboration with TPE’s APC and Business France, will host a webinar on 10 March focusing on EU–China agrifood opportunities. The webinar will feature a presentation from DG AGRI (European Commission) and insights from TPOs. The session will also cover practical guidance on market‑access routes, including e‑commerce, followed by a Q&A. The webinar is intended for TPOs and client companies – make sure to invite them! Read more and register here. |
